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Thursday, June 26, 2014

Competitive Analysis: The Most Valuable SEO Tactic You Ignore [Data]

When it comes to getting ahead in search, experts agree that competitive analysis is critical. International search engine optimizatio...

How Hard Should You Press The Gas Pedal In #Paid #Search?

The following post contains a number of metaphors strained to the breaking point; viewer discretion is advised. An enduring truth in the...

Wednesday, June 25, 2014

13 Reasons Branded PPC Campaigns Are Beneficial For B2B Brands

Branded PPC campaigns are a difficult concept to swallow for many marketers. Why would someone pay for a branded term they already (and w...

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