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Showing posts with label Extensions. Show all posts
Showing posts with label Extensions. Show all posts
Thursday, January 23, 2014

The Performance Marketer’s Field Guide to #AdWords #Ad #Extensions: Part II

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The Performance Marketer’s Field Guide to AdWords Ad Extensions: Part I

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Ad extensions are a way to give potential customers useful and relevant info beyond a regular text ad.  You can win a customer’s considera...
Wednesday, October 23, 2013

Improving Ad Rank to show more relevant ad extensions and formats

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When people use Google to research and buy things, they're interested in the most relevant and useful results. Ad extensions help by pr...
Thursday, July 25, 2013

Quality Score Explained by former Google Employee

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With the continuing expansion of ad space at the top of the page (from ad extensions like sitelinks with descriptions), it’s more important...
Tuesday, June 18, 2013

Give your sitelinks additional detail in enhanced campaigns

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Ads that provide detail and precision can help people make more informed decisions.  Sitelinks help people find information deeper in your ...
Wednesday, June 5, 2013

New Image Extensions Enable You to “Show” and “Tell” with Search Ads

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Advertisers understand that sometimes it's easier to 'show' rather than 'tell' when promoting a business. As search ad...
Wednesday, March 13, 2013

Surviving Google AdWords’ New Enhanced Campaigns

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In "Cheaper Clicks from AdWords Coming?," From a article from Feb. 2012, Someone questioned whether the then unprecedented decli...